Privacy Policy

Effective Date: August 1, 2025
Last Updated: August 12, 2025

  1. Introduction
    1. Uptown Growth Partners, LLC (“we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect information when you:
      1. Visit our website at eric-sorensen.com (“Website”)
      2. Engage our fractional Chief Marketing Officer (CMO) services and related consulting
      3. Interact with us through email, phone, or other channels
      4. By using our Website or Services, you agree to the terms of this Privacy Policy.
  2. Information We Collect
    1. Information You Provide
      1. We may collect information you provide directly, including:
      2. Contact details (name, email address, phone number)
      3. Business and job title information
      4. Payment and billing details
      5. Files, content, and data shared during service delivery
      6. Testimonials and feedback you voluntarily provide
    2. Information We Collect Automatically
      1. When you use our Website, we may collect:
      2. IP address and browser type
      3. Device information and operating system
      4. Website usage data (pages visited, time spent)
      5. Cookies and similar tracking technologies (see Section 8)
    3. Information from Third Parties
      1. We may receive information from:
      2. Publicly available sources (e.g., LinkedIn, company websites)
      3. Referral partners
      4. Third-party analytics or marketing tools
  3. How We Use Your Information
    1. We use your information to:
      1. Provide and manage our Services
      2. Process payments and issue invoices
      3. Communicate with you about projects, updates, and offers
      4. Improve our Website and marketing efforts
      5. Personalize content using AI-driven analytics
      6. Comply with legal and regulatory requirements
  4. AI and Data Processing
    1. We may process information using artificial intelligence (AI) tools to enhance our Services, including:
      1. Market analysis
      2. Content generation
      3. Customer segmentation
      4. Performance optimization
      5. AI tools are operated under human oversight and review. AI outputs are not legal, financial, or regulatory advice, and you remain responsible for verifying compliance.
  5. Sharing Your Information
    1. We do not sell your personal information. We may share it with:
      1. Service providers assisting in service delivery (e.g., hosting, analytics, payment processing)
      2. Business partners with your consent
      3. Legal authorities, if required by law or in connection with legal proceedings
      4. Prospective buyers in the event of a merger, acquisition, or business transfer
      5. All third parties are required to handle your information in compliance with applicable laws.
  6. Data Retention
    1. We retain personal information only as long as necessary to:
      1. Fulfill the purposes outlined in this Policy
      2. Comply with legal obligations
      3. Resolve disputes and enforce agreements
  7. Your Rights
    1. Under CCPA/CPRA (California Residents)
      1. You have the right to:
        1. Know what personal information we collect and how we use it
        2. Request deletion of your personal information
        3. Opt out of the sale or sharing of your personal information (we do not sell data)
        4. Not to be discriminated against for exercising your privacy rights
    2. Under GDPR (EU/EEA Residents)
      1. You have the right to:
        1. Access, correct, or delete your personal data
        2. Restrict or object to processing
        3. Data portability
        4. Withdraw consent where processing is based on consent
        5. To exercise your rights, contact us at hello@eric-sorensen.com.
    3. Cookies and Tracking
      1. We use cookies and similar technologies to:
        • Improve Website performance
        • Analyze visitor behavior
        • Personalize content and ads
        • You can control cookies through your browser settings. Disabling cookies may limit Website functionality.
    4. Security
      1. We implement appropriate technical and organizational measures to protect personal information. However, no system is entirely secure, and we cannot guarantee absolute security.
    5. International Data Transfers
      1. If you access our Website or Services from outside the United States, you acknowledge that your information may be transferred to and processed in the United States, where data protection laws may differ.
    6. Links to Other Websites
      1. Our Website may contain links to third-party websites. We are not responsible for the privacy practices or content of such websites.
    7. Updates to This Policy
      1. We may update this Privacy Policy from time to time. Changes will be posted on this page with the “Last Updated” date. Your continued use of our Website or Services after updates constitutes acceptance of the revised Policy.
    8. Contact Us
      1. If you have questions about this Privacy Policy or wish to exercise your rights, contact us at:
        1. Email: hello@eric-sorensen.com
        2. Website: eric-sorensen.com/contact-us